For generations in California, families made their own wines,
sometimes tending small vineyards behind their homes or just checking on
a ceramic crock of fermenting juice hiding in a closet. It was a
tradition for everyone, from mom and dad, to the smallest children, to
be involved in everything from growing the grapes, to crushing and
bottling (or jug-ing, perhaps) these rustic wines. Today, many
small-production, boutique wineries continue that tradition in Napa.
Though technology has made the process easier, and many hire some of
the valley's most prestigious winemakers to help craft exceptional,
rather than rustic wines, the homegrown feeling is much the same.
Walking into tiny tasting rooms, often run by the family themselves, the
air is less of a corporate machine, and more of an extended living room
where visitors can casually sip a glass of wine while chatting with the
folks who know the wine from the inside, out.
Joy Kagele is responsible for advising on product development, sales
and marketing activities for domestic as well as international sales.
She has the experience of building the national sales and marketing
positions of some of the most high profile wineries in Napa Valley,
Stag's Leap Wine Cellar, Grgich Hills, Bouchaine Vineyards, Quail Ridge,
Liparita Cellars and Staglin Family Vineyards.
Joy is now enjoying the pleasure of assisting these high quality, small family owned vineyards with their brand building.
Wine Marketing Liaison
Independent consultant for strategic planning and brand building for premium family owned wineries ~ JOY KAGELE
FEATURED WINERY: Anders-Lane Artisan Wines
Anders-Lane Artisan Wines
Waterstone Wines - Waterstone Winery was formed in 2000 when the two men were introduced and discovered a shared interest in creating luxury wines at affordable prices. Bringing together their previously established relationships with Napa Valley growers and vintners, the pair set out to develop balanced wines of varietal character through intelligent sourcing. Preferring to focus on the wine itself rather than the accumulation of land and facilities.
Mandolin Wines - Mandolin Wines is bringing together their previously established relationships with winegrowers in California's Monterey County, creating wines that stand out for their balance, finesse and distinct varietal character, as well as their sense of place.
Waterstone Wines - Waterstone Winery was formed in 2000 when the two men were introduced and discovered a shared interest in creating luxury wines at affordable prices. Bringing together their previously established relationships with Napa Valley growers and vintners, the pair set out to develop balanced wines of varietal character through intelligent sourcing. Preferring to focus on the wine itself rather than the accumulation of land and facilities.
Mandolin Wines - Mandolin Wines is bringing together their previously established relationships with winegrowers in California's Monterey County, creating wines that stand out for their balance, finesse and distinct varietal character, as well as their sense of place.
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